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New Scents Propel Ferragamo Parfums

Sales jump for the fifth year in a row.

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By: TOM BRANNA

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While much of the cosmetic industry is being hurt by a decline in consumer confidence, the beauty arm of Salvatore Ferragamo recorded sales growth in 2008 for the fifth consecutive year. The gain was attributed to a clutch of new scents driven mainly by masterbrand Tuscan Soul, which launched in September. Distribution was also expanded in 2009 to reach 12,000 doors globally, with key markets Japan, China, Italy and Latin America. Ferragamo Parfums has also built on its amenities line for airlin...

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